During my young days, I preffered a simple, balance approach between natural and mainstream and that of high quality, luxurious cosmetics. Having cosmetic issues since childhood was a little frustrating. The real challenge was to develop a range of products which offered well- respected, natural and healthy brand values that would also provide the versatility of use that women want today without having to compromise on performance or style. When you opt for BON Beauty, you don’t need to worry about the quality or purity of your herbal cosmetics products. BON Beauty offers a vast range of natural beauty and cosmetics products to Indians as well as international customers.
- Mrunalee / Organic products user, Designer
My inspiration came from looking at how leaves are used in every logo. Since I created a organic/herbal skincare company, I wanted to include leaves and water. Color inspiration came from the bottom right blue leaf and the green from the leaves.
Whenever you use the logo, it should be surrounded with live area to ensure it’s visibility and impact. No graphic elements of any kind should invade this zone. To work out this live area for the vertical logo, take the height of the logo and divide it in quarter - Live Area = x/4 where x is the height of the logo. For the horizontal logo - Live Area = x/2 where x is the height of the logo. For the symbol - Live Area = x/4 where x is the height of the logo. For the wordmark - Live Area = x/2 where x is the height of the logo
The colors all draw from nature. These colors are the basic or original brand colors used in the logo and most often seen in collaterals and packaging. These colors are primal identity of the brand. The logo must either be in brand colors, black or white. The white logo can be featured on solid colored backgrounds. The logo may occasionally be used as only the icon or only the text on communication pieces. In all other capacities, the logo must be seen in its entirety.
Primary font Schwabacher is used for the logo. This font gives a more softer look than the typical black letter fonts. Seravek font with different weights are used on the collateral like ID badge, business card, signages and other graphics. Since the logo font is more stylised, I wanted to use a sans-serif fonts for the body text.
For the moisturizer box, I designed it the way to look like a body shape. The dent on the corners resembles the body shape and the pattern design resembles molecules.
Available for both iOS and Android users, the App brings the fun, fresh and interactive experience of shopping in-store to your fingertips. With the new app, you’ll be able to: Shop our entire product range from bath bombs to makeup and seasonal exclusives. Discover the stories behind our charitable initiatives, ethical buying and product innovation. Browse products by your favorite scent or how you’d like to feel. Find the shop closest to you or search shops by postal code.
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